Pork is one of the most in-demand commodities there is. Industries were built, founded, and have been successful because of this. Over time, those who were responsible for the distribution and sale of pork became lax of their rules and safety regulations. This means that the cleanliness and quality of the product can be affected. You can no longer be sure that it’s actually safe to consume. Hence, a campaign was launched in Europe, one of the biggest pork providers in the world, to ensure that consumers can purchase high-quality and trusted European pork.
What the campaign entails
Every distributor and business that falls under the industry must learn the specific laws and be more responsible about their processes. This also aims to guarantee accountability every step of the way. This means there needs to be proper monitoring from growing pigs to final distribution on the market.
The main focus
Food safety that will assure clients and gain the trust of consumers is the main objective of the entire campaign. But there are other known benefits to these things. This will help improve and raise the reputation of every industry and business that practices it. Apart from that, this would also prevent any instance of food poisoning and other difficulties that can occur when there is irresponsible handling of food.
Taiwan imports most of their pork from Europe for the very reason that they are stressing food safety and quality there. Being sure of the whole thing is a better choice compared to suffering and regretting later.